Nokia arrived late to the Windows Phone party at the end of 2011 but, since then, it has come to dominate Microsoft’s mobile ecosystem. Of those manufacturers that originally launched handsets with Windows Phone 7, just Samsung and HTC remain, joined more recently by Huawei, but none have come close to the level of commitment to the platform that Nokia has invested.
Not content to be just another ‘me-too’ device manufacturer, Nokia has worked hard to differentiate its Windows Phone offering. Its use of color in its hardware design has made its devices stand out among legions of black and white handsets. It has added value to its range by developing apps exclusively available on its Lumia devices. And it has worked to augment the operating system with new features through its own firmware updates, such as the recent ‘Amber’ release, bundled with the latest GDR2 update for Windows Phone 8.
Nokia has launched other award-winning handsets with PureView imaging features – including the Lumia 920 and Lumia 925 – and each of them has proven that the company still has what it takes to lead the way in smartphone imaging. But this summer, the company announced the Lumia 1020, its first Windows Phone featuring a 41MP PureView camera.
Having first launched in the United States, exclusively on AT&T, the handset is now rolling out to markets around the world. Nokia says that “nothing else comes close” to the Lumia 1020 – but is the company’s new flagship worth a closer look, or should you be looking elsewhere?
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